Korean telecom watchdog, the Korea Communications Commission (KCC), set the marketing-cost ceiling for telecom companies at 22% of their annual sales to prevent excessive marketing competition.

LG Telecom, the smallest telecom carrier in Korea, announced that it will change its company name to “LG U+” which is aimed at growing beyond its traditional telecommunication business area. After approval at a shareholder …

Alongside a fragmented application marketplace for smartphones, an integrated app store that serves all kinds of applications regardless of operating system, smartphone model and mobile carrier is scheduled to launch in the second half of …

South Korea’s three mobile carriers will launch a unified app store for smartphone users in the second half of next year, the country’s telecom regulator said Tuesday.
The unified app store will serve as a retail …

Expecting over 25 kinds of Android-based smartphones to come out this year by the three mobile carriers – SK Telecom, KT and LG Telecom – the first quarter was warm-up for the upcoming fierce competition.
SK …

SK Telecom will compete with information technology (IT) companies like Cisco Systems to make inroads into global mobile convergence services targeted at corporate customers, its chief executive said Sunday, as the South Korea’s largest mobile …

To secure mobile application developers, three of the mobile carriers are rushing to release various support plans, from training to financial aid. While SK Telecom is running a “T Store,” KT has a “Show Store” …

A South Korean regulator’s recent decision to limit the marketing costs of telecom operators will not positively impact them, the global credit rating agency Moody’s Investors Service said Wednesday.
Moody’s released a special comment, saying that …

LG Telecom, the 2G CDMA operator in Korea, unveiled its new mobile Internet service, dubbed ‘OZ 2.0,’ which includes a pre-loaded application service called “OZ Apps” and a new data plan.
With the OZ, which …

According to regulations of the KCC, the telecom regulator, all three mobile carriers should keep their marketing spending below 22% of total revenues this year and below 20% in 2011.
Due to this guideline, mobile …