Motoroi Pre-order to Reach 50,000 Units in 9 Days
The Motoroi, the first Android-based smartphone in the local market, is expected to reach pre-orders of 50,000 units by February 4th, according to SK Telecom, the sole provider of the Motorola smartphone.
Pre-orders started from January 26th and SK Telecom said it received an average of 3,000 per day, and that this will accelerate as the days go on.
SK Telecom said that it is convinced of the popularity of the Motoroi based on its pre-consumer survey results. According to the experience survey, respondents are especially satisfied with three factors: fast Internet browsing, playing of high-quality multimedia, and optimized drivers for Google services.
The Android 2.0-based Motoroi adopted a full touch-screen 3.7-inch display, along with a 8-megapixel camera with Xenon flash, and a 720-pixel HD camcorder. Other features include mobile TV (T-DMB), Wi-Fi and Bluetooth. In addition to offering 8 GB of external memory, users can extend this up to 32 GB.
However, Motoblur, which is Motorola’s new software integrating all major social networking sites, is not included in the Motoroi.
SK Telecom is set to sell 2 million smartphone units this year. The company plans to introduce 15 kinds of smartphones including 13 kinds of Android-based phones.
Regarding the NexusOne, highly anticipated by local consumers, SK Telecom confirmed it is reviewing introduction of the Google phone. However, launching of a new phone requires various complicated processes, such as tuning to each company’s different policies, so it has not been decided upon yet, the company said.
KT, the sole provider of Apple’s iPhone in the local market, plans to deliver 5 kinds of Android phone among a total of its 10 kinds of smartphone. The company is also talking with Google to introduce NexusOne. In a recent survey by SmartphoneNow, NexusOne tops the Android-phone wish list for Korean consumers.
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The runaway sucess of this handset in this short period is due to a number of features being brought together. Without a doubt, one of the most important in Korea – is the T-DMB (Mobile TV) and associated Digital Radio.
Motorolla are missing a fantastic opportunity if they do not release this model GLOBALY with its Eureka 147 features left intact as Korea is only one country that utalises DAB – the rest of the world is waiting a handset that delivers effective Eureka 147 (Digiital Radio and Mobile TV) – not JUST Korea!
I call BS on this – just a cheap, kind of sad marketing ploy by SKT.
This phone has been available for pre-order for all of 3 days, in which they have sold a whopping 9,000 units (3k per day). Compare this to the iPhone, which sold 15,000 on the first DAY alone. There’s no telling how many will be pre-ordered until at least the end of the weekend. That will be the half-way point of pre-orders.
Also, pre-orders usually decrease in the days approaching a product release, not increase. The people who really wanted it got it right away, the rest are waiting. Even the iPhone followed the same pattern of decreasing pre-orders. After the first day, the per day average over the next 4 days was only 11,250.
I’m glad to see that SKT is bringing an Android device to Korea, and I love seeing competition for the iPhone. But SKT really needs to stop sounding so pathetically insecure with this “me too, me too!” garbage. This goes for Samsung and LG as well.
mike,
actually, you’re wrong…consumer data has always proven that sales increase as the product release date approaches and it’s extremely biased and misguided to make comparisons to the launch of this device as compared to the iphone that was initially launched in 1997. i repeat…over three years ago – meaning that apple had a tremendous amount of time to successfully build an extremely strong brand, which it has done extremely well. however, to believe the first iphone was perfect is certainly misguided and biased.
so to assume that a product that is in it’s infancy compared to the iphone is like comparing a grade schooler competing against a high school in a pick up game of hoops.
now, i don’t think anybody really knows how well the motoroi will do in korea, but i think it will do quite well. mainly because koreans now get a choice for a smartphone that includes DMB support and they can thank the iphone for creating increased demand for larger-sized “smartphones” in the country.
If the phone release in World Wide this should be super hit phone in Whole Motorola Phones!